Marketing & Communications Committee

Committee Members

Mervat Jaafar

Our Mission

Support overall comprehensive marketing and communications strategy. Partner with AAWBC committees to oversee a consistent and active communication strategy to all stakeholders for the purposes of program messaging, fundraising, awareness and branding.

  • Contribute expertise to AAWBC board/committee members and assist in establishing organizational marketing, branding and communication plans and initiatives.
  • Build on current brand and develop creative market outreach programs that will drive new partners and friends.
  • Advise AAWBC board members on strategies and development for various marketing communications channels and web presences including, electronic/social media (e.g. Facebook, Twitter, LinkedIn, etc), E-newsletter, public relations, website and printed collateral.
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